Are you ever considering writing a book? Are you already in the process of writing a book? Do you wonder if your story is worth telling?

Our special guest Jae Herman answers these and other questions about storytelling, book writing and sharing your story through a book.

Jae Hermann is a storyteller, badassery advocate and CEO of Jae Hermann Storytelling Studio and Badassery Lab. She empowers women, retirees (reinvention misters and mavens), authors and career bloggers to overcome fear and self-doubt to reclaim a greater sense of self. Using a holistic approach to build confidence and make positive mind shifts, Jae guides clients to break through negative self-talk, find clarity and purpose to become badass creative professionals and storytellers. Jae is passionate about storytelling because our stories have the power to change lives.

Jae is also a sci-fi junkie, avid Latin dancer, breast implant illness survivor, midlife reinvention supporter, and healthy food connoisseur.

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Show Notes

Episode highlights…

  • Unleashing your creative essence
  • What it means to be a badass advocate
  • Assessing whether your story needs to be told
  • Key questions to ask and answer when you’re considering writing a book
  • Understanding the role of your creative intuition in writing a book
  • What it takes inside you to write and publish a book
  • Important issues to consider when deciding whether to write a book
  • Understanding the marketing realities in writing and publishing a book
  • The healing power of writing and publishing a book
  • Different ways the imposter syndrome impacts authors and tools for navigating past it
  • A process of getting past your fears in writing a book and sharing your story
  • Realities of book writing and publishing
  • The importance of your social media platform in marketing your book
  • Knowing the truest why for your book
  • The importance of getting clear on your purpose and goals in writing a book
  • The value of using a writing process when writing your book
  • Questions to consider when engaging people to help you write, publish and market your book
  • If you want to write a book, are you already regularly writing
  • The writing realities of using a ghostwriter
  • Collaboration essentials in working with a coach and editor


Special Guest

Jae Hermann

CEO of Jae Hermann Storytelling Studio and Badassery Lab

Your Hosts

Jeff Nischwitz

Author, speaker, coach, consultant, and
Chief SHIFT Officer of Cardivera

Craig Mathews

Strategist, innovator, consultant, and
CEO of Cardivera